Product management
Products are at the heart of your online shop. Shopware gives you all the features you need to quickly and smoothly get started making sales.
Customers and charges
The administration of customers, orders and pricing belong to the core functionality of every online shop.
- Customer group-specific charges
- Country-specific currencies and tax rates
- Create customer groups and customer profiles
- Structured shopping cart and checkout processes
- Guest orders possible without registration
- Multichannel capabilities – B2B and B2C
- Special B2B features available in the Enterprise Edition
- Straightforward customer and order management
- Dynamic segmentation of customers based on properties and purchasing behaviour
- Automatic generation of documents, e.g. invoices or cancellations
Shop configuration
Intuitive operation, numerous functions, extensive configuration options: Shopware speeds up and simplifies your everyday work.
- Intuitive user guidance during the installation process
- Multichannel capabilities: unlimited number of shops including administration via the backend
- Completely multilingual
- Additional language packages available
- Extensive and customisable dashboard
- Easily create and integrate forms
- Extensive import and export functions with freely definable profiles and mappings
- Easily configure shipping and payment options
- Risk management to avoid payment defaults
- Unlimited filter options
- Administration that supports multiple users as well as rights and role management
- Central and intuitive media management
- Universal and powerful search in the backend
- Configurable error pages
- Partner programme with individual tracking links and automatic commission calculation
Design
Shopware's design is carefully considered in every detail and optimised for every available device. As it's based on an open template, the design of your shop is completely customisable.
- Fully customisable online shop design
- Professional design templates
- Even the default theme's design is optimised for conversion
- Fully responsive presentation optimised for all devices
- Powerful search function expandable with the Premium Plugin “Smart Search”
- Configurable content search for products, manufacturers and shop pages available in the Enterprise Edition
- Integrated eCommerce CMS - Shopping Worlds
- Drag and drop editor for landing pages and category pages
- Ready-made templates incl. settings and media
- Storytelling feature for exciting customer journeys
- Adjustable catalogue listings and customisable filter functions
- Configurable HTML and text emails
Marketing
Your success is important to us: Shopware’s standard version already contains numerous marketing functions to boost your online sales.
Technology
Lean, efficient and powerful: Shopware uses only the latest technologies to provide you with a secure and scalable system.
- Shopware is fully open source and available on GitHub
- Compatible with latest PHP version
- Service architecture based on Symfony and Dependency Injection
- SSL-enabled
- Configurable cron jobs
- Fully documented REST API
- Elasticsearch integration
- Blue-green deployment for uploading updates to cluster systems step-by-step
- Additional frameworks e.g. JQuery, AngularJS or Ember.js possible
- Composer integration
- Migration assistant that simplifies switching to Shopware available as a free plugin
- Comprehensive caching layers (HTTP, entities, search indexing)
- CAPTCHA and honeypot solutions for spam prevention
Expandability
If there's a feature you're missing, you can fall back on the extensive range of plugins offered in the Shopware Community Store.
- More than 3,500 plugins, templates and interfaces in the Shopware Community Store
- Standard interfaces to the most common payment providers and types including PayPal, Klarna, credit cards, etc.
- Numerous interfaces to common systems e.g. ERP, newsletters, online marketplaces, payment, etc.
- Plugin Manager in the backend for easy administration, purchase, installation and updates of your plugins
- Plugin compatibility with multishops
- Plug-and-play installation of plugins
- Twelve Premium Plugins developed by Shopware to add valuable features to your shop
Support
Regardless of the Shopware edition, numerous support options are available, as well as flexible support packages. Choose the option that suits you best.
