Always a step ahead
The innovative spirit of Shopware
At Shopware, we are not satisfied with the status quo. We think out of the box with the clear mission of revolutionising digital trading. We therefore take many steps to always stay a ahead and develop solutions that will serve our community in the future. More than 20 percent of our annual turnover goes into research and development. This helps us to make Shopware one of the most innovative shop systems on the market.
brand eins Thema Innovator of the Year 2017
The renowned business magazine brand eins, in conjunction with the Statista online portal, has given Shopware the "Innovator of the Year award for 2017".
Made in Germany
This logo stands for the fact that our complete product catalogue is developed with the highest quality and care from our headquarters in Germany. What’s more, “Made in Germany” represents Shopware’s Westphalian down-to-earth attitude and commitment to nurturing our hometown with a number of community initiatives.
Putting people centre stage
The human being is at the centre of our development and design process. Having an open mind for new technology and maintaining an customer-centric approach are established components of our corporate philosophy. We call this principle "Hello Human". And this applies to the user experience of our end customers just as much as to the usability for shop operators in the backend. We deliberately put the focus on human beings in order to develop solutions today for the digital world of tomorrow.
The first impression counts. That is why we constantly research new trends in the field of product presentation. This includes creating a deep integration of 3D content in the frontend.
We work actively to incorporate artificial intelligence into our products. One place this can be experience is in the backend, where AI is used to make Shopware even more intuitive and effective.
The perfect interplay of different software is essential in eCommerce. Our aim is therefore to find faster and more straightforward ways to connect Shopware with other systems.